We Combine Mental, Emotional and Artificial Intelligence to Develop the Power of People
Sales Strategy
Sales Strategy and System Redesign
The market is a changing dynamic. Changes are constant especially in technology, products, competitors, customer buying behavior. Even the business itself is changing internally. Therefore, the Sales System needs constant monitoring and regular redesign.
Competition is evolving globally and the rules of the game are changing due to the rapid development of technology.
Competitors who are under pressure become even more aggressive and methodical, and in their effort to survive and grow they push down prices as much as possible.
Customers are changing their purchasing behavior, the way they make decisions, the amount and frequency of their purchases. They have become much more difficult and demanding in their search for the greatest possible value for their money.
The costs of product production, delivery, service and management are increasing significantly and disproportionately to sales revenue, as a result of which the profitability of businesses is being pressured to dangerous levels and their future development and survival are threatened.
Therefore, every business must seek to strengthen its resilience and its ability to survive and develop continuously in difficult and even adverse conditions. It needs direction, goals, operating system, flexibility, planned actions, productivity and commitment.
Target Audience
Managerial, supervisory and responsible staff of business departments and other organizations who are responsible for the Planning and Execution of the Marketing, Sales, Customer Service, Production/Purchasing and Distribution Strategy.
Sectors of activity: Retail and wholesale trade, services, production, construction and manufacturing.
Subjects and objectives to be developed
Strategy and Modernization. It will help you redesign your Sales Strategy and systemically modernize your company's Sales System. You will have the opportunity to evaluate it against standards and good practice. You will identify and evaluate necessary changes and growth opportunities. There's always the next level!
Competitive advantages. You will be able to better focus on specific competitive advantages by tailoring your Sales Strategy and System to develop them.
Objectives. You will be able to better define balanced and agreed sales targets. Those involved (Administration, Marketing, Sales, Service, Production/Purchasing - products and services, Warehouse/Distribution, etc.), will better understand the appropriate strategies and tactics.
Customers Management. You will better evaluate and identify desired customers. You will decide the appropriate strategies to develop the value provided to ensure desired levels of customer satisfaction and profitability.
Measurement and evaluation of results. You will determine the necessary indicators to measure the effectiveness and efficiency of OKRs which will help you to correct your strategic course.
Flexibility and decision making. You will develop the evaluation system a continuous flow of information from the market and develop your flexibility to make continuous decisions to develop its sales system.
Commitment and dedication. The commitment and dedication of all involved is better enhanced by having a clear picture of what everyone needs to do.
Characteristics of the program
Adaptability
Flexible with the possibility of the design and implementation being adapted according to the needs, data and goals of the business / organization of the trainees.
It is applied within the premises of the company or in an approved room or in an online area approved by the Human Resources Development Authority.
Groups are organized, the duration is determined and meetings are planned depending on the possibility of the company's schedule.
Interactive
The instructor presents it in a way that helps the trainees feel comfortable, enjoyable and gets their interest.
Questions are asked, discussion is held to exchange knowledge, opinions, ideas and experiences. Thus, the trainees are able to participate more actively and creatively, thus understanding the program better.
The role of the trainer turns into a facilitator, coordinator and coach.
Practical
The program has a laboratory nature and a large part of the time is dedicated to apply group and individual exercises related to the business environment and their roles: questionnaires, scenarios, simulation, problem solving, risk management, idea workshops, decision making, etc.
The learning experience is enhanced, which is maintained over time, thus increasing the ability and performance at the individual and group level of the trainees.
Contemporary
Modern methods of training and distance learning of adults working in a business environment are used.
Leverage current application technologies, including artificial intelligence, developed in the digital age to transform the learning process and develop the learning potential and experience.
Presentations are stylish with attractive photos and slides that attract and retain attention.
Program implementation methodology
The aim is to ensure that the training programs are efficient, effective and aligned with the objectives of the trainees and the business / organization.
We follow a systematic instructional design framework used to guide the process of creating vocational training programs that supports Program Analysis, Design, Development, Implementation and Evaluation.
We focus on structuring the creation of learning experiences by promoting group learning to achieve geometric efficiency.
The company can understand through the program how to facilitate and strengthen the application of the program in its daily operation, to identify and evaluate the improvements that have occurred over time after the implementation of the program.
Analysis
We identify and analyze the improvement needs of the business and the trainees who will participate in the program.
Design
We design the educational approach of the group.
Development
We develop the content of the program
Implementation
We implement the program with the methodology, means and techniques specified.
Evaluation
We evaluate the achievement of learning objectives and program performance.
Χορηγίες ΑνΑΔ
Η υλοποίηση των μονοεπιχειρησιακών επιχορηγημένων προγραμμάτων μπορεί να γίνει μέσα στον χώρο της επιχείρησης ή σε εγκεκριμένη αίθουσα ή σε διαδικτυακό χώρο που εγκρίνονται από την ΑνΑΔ.
Το κόστος της εκπαίδευσης μπορεί να καλυφθεί μέχρι και 100% από την επιχορήγηση της ΑνΑΔ, ανάλογα με το επίπεδο χορηγήματος και τον αριθμό ατόμων που συμμετέχουν στο πρόγραμμα.
Υποστηρίζουμε τις επιχειρήσεις με τις διαδικασίες έγκρισης και καταβολής χορηγήματος από την Αρχή Ανάπτυξης Ανθρώπινου Δυναμικού μέσω της πλατφόρμας ΕΡΜΗΣ.
Benefits for the business
It develops knowledge, skills, behavioral attitudes and mindsets
It enhances human resource resilience and continuous improvement, adaptation
It enhances people's satisfaction, commitment and dedication to achieve goals
Aligns HR with vision, mission and strategy
It revitalizes and strengthens individuals' optimism for a better future
Increases results and performance at individual and team level
More effective management of business risks is achieved
It better prepares the business / organization for the upcoming challenges
It enhances prospects, opportunities and competitiveness
No matter how great the sales team is, without a strategy and operating system the results will be at a lower level with high operating costs.
Expression of interest
Please contact us directly for more information on the program you are interested in and how you can apply it to your business exclusively for your own employees.
Just fill in the details below and we will contact you shortly.
We are always eager for your best service!
We use cookies to provide you a better user experience on this website.Cookie Policy
